WooCommerce Name Your Price

05/08/2026

Version: 3.7.4

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Original price was: $49.00.Current price is: $4.99.

WooCommerce Name Your Price is a WooCommerce extension that allows store owners to let their customers suggest the price they're willing to pay for a product or service. Ideal for stores with flexible pricing models, donations, voluntary payments, or dynamic pricing strategies, this plugin eliminates the rigidity of a fixed catalog and connects directly to WooCommerce as a core dependency.

Introduction to WooCommerce Name Your Price

WooCommerce Name Your Price transforms the standard purchase flow by replacing the fixed price with an editable field where the customer enters the value they consider fair, eliminating the friction of prices that don't fit with diverse audience segments within the same WordPress/WooCommerce catalog.

Technically, this module integrates seamlessly into the WooCommerce product layer without disrupting tax, coupon, or shipping flows. The operator can define a suggested minimum, a default value, and an optional maximum, transforming a seemingly simple feature into a powerful tool for controlling margin and conversion rates.

Imagine the administrator of a digital course store who needs to accept solidarity payments: they access the back office, activate the option in the corresponding product, set a minimum of €1 and a suggested price of €29, and in a matter of minutes the checkout already shows the editable field to the buyer, without touching a single line of code.

Product overview

This extension directly impacts price management, the user experience at the point of purchase, and the stability of data flow in stores that need flexibility without sacrificing operational control — especially relevant when the catalog grows and monetization models diversify.

Without this tool, the operator is forced to create product variations, apply ad hoc coupons, or manually manage custom-priced orders from the back office, accumulating errors and wasted time. By incorporating the plugin, each product can have its own natively flexible pricing logic.

  • Without the add-on: The team handles custom pricing requests via email or through coupon hacks, generating inconsistencies in the order history and unnecessary administrative burden.
  • With the active add-on: The price field appears directly on the product page and at checkout, with automatic validation of the established minimum, without manual intervention from the operator.
  • Observable result: Fewer price-related support tickets, higher conversion rates for products with audiences of varying purchasing power, and a clean and traceable order history from the back office.

Requirements and compatibility

For this module to function correctly, it is essential to have WooCommerce active as the basis of the store system; it is also advisable to check compatibility with themes and other plugins involved in the checkout, product page or pricing flows before taking any changes to production.

  • Main dependency: WooCommerce active and correctly configured as the store engine, including its tax and currency settings.
  • Areas of compatibility to check: payment gateways that support variable amounts, subscription extensions if flexible pricing is applied to renewals, user roles if restrictions by customer type are desired, and coupon or discount plugins that may interfere with minimum validation.
  • Recommended scenario for pre-testing: stores that use custom checkout builders or quick purchase extensions should validate the behavior of the editable field in a staging environment before publishing to production.

Key benefits for your operation

  • Elimination of manual management of custom prices: Many operators waste hours responding to price requests via email or manually creating orders from the back office. This add-on outsources that decision to the customer within the purchase flow, with automatic validations that ensure no order is processed below the set minimum. The result is less operational workload and more orders completed without human intervention.
  • Margin control without catalog rigidity: Setting a single price for all audience segments is a major cause of shopping cart abandonment in stores with diverse customer bases. This tool allows you to establish a price floor that protects your profit margin while still giving the buyer flexibility. This translates into conversions that otherwise would never have happened.
  • Full traceability in order history: Each amount entered by the customer is recorded in the WooCommerce order just like any other fixed price, simplifying accounting, reporting, and future automation. There are no phantom orders or manual adjustments to skew the data.
  • Flexibility for donation and voluntary payment models: Stores that support social causes, creator content, or accessible training need to accept any amount seamlessly. This module transforms a standard WooCommerce product into a donation or free payment form, without requiring external integrations or additional plugins.
  • Reduction of errors in variable price flows: When custom pricing is handled outside the system—via email, notes, or with makeshift coupons—price errors, incorrect refunds, and accounting discrepancies multiply. By centralizing the logic within the WooCommerce product itself, the extension eliminates this chain of errors at the source.
  • Better shopping experience for the end customer: The editable price field, with visible price suggestions and real-time validation, communicates transparency and builds trust. The buyer understands they have control, which reduces conversion anxiety, especially for high-value products or in communities where voluntary payment is part of the culture.

Key features of WooCommerce Name Your Price

  • Editable price field on product page and checkout: The plugin adds a native input field to the WooCommerce flow, compatible with most themes and requiring no manual shortcodes. The user doesn't need to modify templates for the field to appear correctly on the product page.
  • Lowest price with real-time validation: The operator sets a minimum value, and the system automatically rejects any lower amount before the order is processed, displaying a clear error message to the customer. This prevents typos or attempted abuse from compromising sales data.
  • Suggested price configurable per product: In addition to the minimum price, a default value can be specified and pre-filled in the field, guiding the buyer without forcing them. In stores with mixed audiences, this price anchor has a direct effect on the average order value.
  • Compatibility with variable products: Flexible pricing logic can be applied to specific variations within a product with attributes, allowing, for example, a particular size or format to have a flexible price while the rest maintain fixed prices. This level of granularity is difficult to achieve without this type of native extension.
  • Integration with the WooCommerce tax system: The amount entered by the customer is processed through the WooCommerce tax engine in the same way as any fixed price, which maintains tax consistency in reports and avoids discrepancies when exporting accounting data.
  • Customizable labels and text: The field text, suggested price message, and validation notices are editable from the back office, allowing you to adapt the tone to the context — whether it's a social cause store, a creator platform, or a B2B business with negotiated prices.

Who is this product for?

This add-on is especially useful for those managing stores where fixed pricing is a real barrier to conversion: content platforms with optional subscriptions, businesses with very different customer segments, or projects that want to test price sensitivity without redesigning the catalog. It's not a job profile, but rather a specific operational situation.

  • Administrators or technicians who need control and traceability over variable amounts without leaving the WooCommerce ecosystem or generating technical debt with improvised solutions.
  • Teams that manage multiple stores or projects and want a consistent, flexible-priced solution that works the same in all contexts without ad hoc configurations per installation.
  • Marketing or UX managers who want to reduce price friction at checkout without relying on the development team for every adjustment, while maintaining control from the back office.

Real-world use cases

  • Training platform with solidarity access: An online school sells courses at a fixed price but wants to make them accessible to students with fewer resources without creating a separate scholarship process. They activate this module on the relevant products, set a symbolic minimum, and display a suggested retail price. The result: more completed enrollments, no manual management, and a clean order history for accounting purposes.
  • Photography store with variable usage licenses: A photographer sells images whose price depends on their final use—editorial, commercial, personal—and doesn't want to create dozens of product variations. With this tool, the client enters the price based on the declared use, the system validates the minimum for each license type, and the order is automatically registered. Fewer catalog variations mean less maintenance.
  • NGO with integrated donation campaign in store: A non-profit organization wants to accept donations within its WooCommerce store without using a separate plugin or redirecting to external platforms. It sets up a donation product with a minimum price of €1 and no maximum, and the plugin manages the entire process: editable field, validation, and amount recording. The data remains within WooCommerce, accessible for reporting and email automation.
  • B2B agency with fast budgeting: An agency that sells services wants its regular clients to be able to create orders with a pre-agreed amount without the team having to manually generate invoices each time. Using this module, with access restricted by user role, logged-in clients can directly enter the agreed amount, complete the checkout, and generate the order with full WooCommerce traceability. The administration team no longer needs to process orders manually.

Frequently Asked Questions about WooCommerce Name Your Price

What other plugins and payment systems is this type of extension compatible with?

Compatibility depends primarily on the payment gateway supporting variable amounts rather than predefined fixed amounts. Most common WooCommerce gateways—Stripe, PayPal, Redsys—work without issue because they receive the amount calculated by WooCommerce at checkout, not a predefined price. Where it's important to check is with integrations with subscription or quick purchase plugins that might capture the price before the customer edits it, resulting in an incorrect amount for the final order. A staging test with the complete flow is the safest way to validate it before going live.

How does the checkout process affect the customer experience when they have to enter a price?

The editable field appears on the product page, before adding the item to the cart, so the customer sees the pre-loaded suggested price and can modify it. If they try to enter an amount lower than the minimum, they receive a clear warning without having to reach checkout. This reduces confusion and cart abandonment due to unexpected prices. In most cases, the presence of the suggested price acts as an anchor, and the percentage of customers who pay less than the minimum is lower than operators typically fear before testing it.

Can rules or conditions be created so that flexible pricing is only activated in certain contexts?

The tool allows you to apply flexible pricing logic at the individual product or variation level, which already provides a useful level of segmentation. For more advanced conditions—such as activating free pricing only for registered users, only in certain categories, or only for a specific period—it can be combined with user role extensions or WooCommerce pricing rules. The extension doesn't include its own rules engine, but its native integration with WooCommerce facilitates this combination without major conflicts in most environments.

What happens if it's used with subscription products or recurring payments?

This is one of the areas where compatibility should be reviewed most carefully. When the amount entered by the customer becomes the basis of a recurring subscription, the payment gateway needs to be able to tokenize that variable amount for automatic renewals. Some configurations handle this seamlessly; others require the customer to re-enter the amount each cycle. Validating this specific flow in a staging environment, with the live payment gateway, prevents surprises in production.

How does it interact with taxes, shipping costs, and WooCommerce coupons?

The amount entered by the customer goes through WooCommerce's standard calculation engine, so taxes are applied to that amount just like any fixed price. Shipping costs are calculated normally according to the configured rules. Percentage-based coupons work on the entered amount, while fixed-amount coupons are subtracted from it—exactly like with regular prices. There's no special logic that breaks these flows unless another plugin intervenes in the calculation before WooCommerce processes it.

Does it have any impact on store performance when there is a high volume of orders?

The plugin doesn't add significant processing layers to the WooCommerce flow: the price field is a standard input, and minimum order validation occurs server-side before the order is created, just like any other WooCommerce validation. In high-volume stores, the most relevant performance factor is usually the server and overall WooCommerce optimization, not this particular extension. That said, as with any plugin, monitoring checkout response times after activation is a good practice.

Does it work correctly in multisite environments or with multiple store management?

In a WordPress multisite, each substore manages its own products and WooCommerce settings independently, so the plugin works on each installation without interfering with the others. However, there isn't a centralized dashboard to manage minimum or suggested retail prices for all stores from a single point—each requires its own configuration. For teams managing multiple stores, this means manually replicating the settings across each one, which is a factor to consider in operational planning.

How can I verify that the plugin is working correctly in my store?

A practical checklist: First, access the product page of a product with flexible pricing enabled and verify that the editable field displays the suggested price pre-filled. Second, try adding an amount lower than the minimum to your cart and confirm that the system rejects the order with a clear warning. Third, complete a test order with a valid amount and check in the back office that the order records the exact amount entered by the customer. Fourth, verify that the calculated taxes correspond to the entered amount. If these four steps work, the main workflow is operational.

Short description

A WooCommerce extension that allows your customers to enter the price they wish to pay, with configurable minimum validation. Ideal for donations, voluntary payments, or flexible pricing models without manual management.

Latest update: 08/05/2026

Written and reviewed by the PrimeGPL Team

At PrimeGPL, we ensure that every piece of published content is verified and reviewed by our team. We analyze features, compatibility, and performance to provide you with clear, up-to-date, and truly useful information for each product listed in our store.

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